When marketing online the first thing you may want to do is recognize what you do not know. Make a list of those things and begin your research on those topics.
The best way to go about this is to get your hands on different business books written by the experts that will help with your marketing and technical skills development.
Having the motivation to learn and grow as a person and a leader as well is an important step. Treat all the knowledge that you gain from your research as valuable income also. This is what I mean by "Income from Income"
Building your start-up will be less stressful once you decide what is making you happy and is allowing you to commit 100% because you enjoy doing what you do. Be passionate about creating your brand (product, or service)
Take a look at this, it's FREE: Power of Promoting You
I hope you enjoyed your visit. You are always welcome. have a great day